Final Task: Who would be the audience for your media product?

The film linked has specifically been used certain codes and conventions of the genre to meet the target audience. The primary audience that the film has been aimed at is teenagers as discuused in the distribution and conventions of the film. Teenagers are the audience becasue of the studio which aims to show a different perception of teenagers to what they are typically presented within films as intimataing, bad and not very nice people. Also the conventions of the film match the genre and the connect to the audience. These are the use of school uniform, mobile phones and issues of depression, loneliness and bullying. The use of the two characters both being teenagers it allows the audience which is teenagers to wonder how them two are connected and to watch further. The primary audience will connect with the this film more and will be the target audience becasue they may have experienced, not experienced or withnesses issues such as depression, loneliness and bullying therfore having a connection with the girl.

The secondary audience of the film will be the parents of teenagers because of the issue the studio is trying to emphasise. The studio tries to emphasise the fact that some teens are not represented as they are typically in films and can be sugeested as having issues such as depression, loneliness, bullying and overdosing. This is further helping parents to realise that teens go through these issues and that they keep it very secrative and therefore being thre target of the film.

These issues very much relate closely to primary and secondary target audience and immediately in the opening scene of the film they will stay interested in the film.