Final Task: How did you attract/address your audience?

This film will attract or adresss the primary audience being teenagers and secondary audience being paents of teenagers. Firstly from the use of titles and credits having a glowing and bright effect clearly is emphasised on the black background. This makes the titles and credits stand out making them more noticable to the audience and keeping them interested. The titles and credits also meeting the conventions of the real media products with this sort of genres shows a dark and mysterious style to them. Especially the title which comes after the girl takes a overdose has a big affect on keeping the audeince attracted to the film as it is a cliffhangers as they find out what happens to the girl. The titlese and credits have a very modern looke relating to teenagers and with the gloing effect it represents normally a club sign relating to the primary audience.

Secondly the within in the first shot the audeince establish the young teenager girl walking from the school by herself. This is a aspect of the film which allows the primary audience mainly relate to as the teenager is repreesented, contracting the typical representation of teens in films. This is therefore attracting the audience as it is something they can connect to.

Next the use of dark and depressing music immediately constrasts the genre of the film being depression, bullying and overdose. The music builds up when the ghostly figure is reviled and when the girl is running, this builds up tension and suspense and the audience is attarcted to the film as it beomes as they wonder why this girl is runnign from the ghostly figure. The ghostly figure is big part in making the audience stay interest and attract them to further watch beccause not many films have this sort of issue where a teen is troubled by a ghost and therefore this is very unique film.

The use of the props such as the mobile phone also were used in the opening scene to attract the audience. For the primary audience the mobile phone immediatley informs them it is set in the modern day and this further interests them as it is something they can relate to. The use of pills for the last shot in the openign scene is used to atttract the secondary audience being the parents as it is a very serious issue which is very rarely represented as teens being vulnberable and so the seondary audience stay interested within it.